Spotlight Webinar: The 8 Rules of Innovation Part 2
On demand

Having explored the first 4 Rules of Innovation in Part 1 (Innovation is predictable, Innovate too early, Innovation is easy and difficult and innovate close to your core), join Pontus Siren, Innosight Partner and Innovator in Residence at EDHEC, and EDHEC Professor of Strategy and Chair for Foresight, Innovation and Transformation, Karin Kollenz-Quetard to explore rules 5-8:

5. Never challenge incumbents with the same BM
6. Don't innovate without conviction
7. Reward innovation
8. Innovation is stewardship